"QM's approach enabled us to highly segment the market and identify the best entry point for us. Using QM's proven methodology, companies can hit their specific targets in a highly cost-effective manner."

Mike Lough, VP Marketing, Acta Technology

Qualitative Marketing has helped executives define the next category hit, design new products, and develop new markets.

QM services include:

10 Principles of Success

Our services are based on principles Roberta Moore developed for innovators who are bringing new technologies to market.

For more information, go to DM Review's Adoption of Business Solutions: The Ten Principles of Success.